Good job

I researched sewing machines extensively on the internet, and found Sewing Machines Direct gave the most straightforward, concise and comprehensive information about their models, and also gave a good account of their company, so that I felt reassured in my online purchase. The machine arrived exactly when SMD said it would and in excellent condition, and delivery was free (all remarkable as I live on the Isle of Skye). The machine has every feature I wanted, runs smoothly and is easy to operate. It is very competitively priced, and SMD provide a 5 year guarantee. They have astounded me with the enclosed free gifts including 50 reels of cotton and 5 pairs of scissors! I am a truly satisfied customer. Many thanks.

K.N. Isle of Skye (27th August 2016)   Product purchased: Janome SMD Exclusive SMD2000

Hi All,
From down town Cornwall,just to let you know that the sewing machine arrived at 1135,can`t get better than that,anyways the Boss,wife,is highly delighted with the machine and with the rest of the items sent with it,now I can get her to maybe sew up my Archery trousers that I have just bought.
Anyway Thanks for a fast and very efficient purchase I am sure it will be getting a good work out in the coming weeks,

M.B. Cornwall (25th August 2016)   Product purchased: Husqvarna H Class E10

I recently purchased a Babylock Ovation. Initially I chose the Evolution, and ordered that model, obviously having a senior moment. I emailed Russell to ask if I could change my order to an Ovation - no problem, all sorted out in a flash, and on a Sunday too. My overlocker arrived on Tuesday, an amazing machine and so easy to use. I am delighted and will be recommending Russell and team in future. Thank you all!

P.W. Staffs (18th August 2016)   Product purchased: Baby Lock Ovation (BLES8)

Ordered Janome overlocker late Monday night. It arrived by courier 8.30 am Wednesday. Fabulous machine and it came with a free gift of 12 large reels of cotton, 5 pairs of scissors as well as needles, tape measure and stitch ripper. Would highly recommend this company, super service second to none.

S.F. Worcs (17th August 2016)   Product purchased: Janome 8002DX

Yesterday I phoned Sewing Machines Direct after seeing their website. I spoke to Russell, who answered my questions (I was nervous after a bad experience with a different retailer) and I ordered a Husqvarna Viking E20. It arrived today and I have already used it to make some arm-covers for a sofa. It is everything I wanted in a sewing machine and I am looking forward to dressmaking projects. So, I add my five stars to the many other happy customers of this company, and in the future I will research companies with Trustpilot before I buy. Thank you Sewing Machines Direct :-)

M.H. South Wales (12th August 2016)   Product purchased: Husqvarna H Class E20

I have yet to fully test the Brother v5 but delivery was prompt. I was kept up to date on what was happening. so far so good. Thank you

P.F. Dorset (4th August 2016)   Product purchased: Brother Innov-Is V5

Would you please tell Dave in the workshop that he is my hero! He has cured my overlocker problem over the phone!!!!
This is the second time I have had dealings with the delectable Dave and he is worth his weight in gold! So much so that I shall be ordering ALL my machines from you in the future (next couple will be ordered very soon indeed!) Thank you again, www.mrspapendick.com/

C.W. Staffs (2nd August 2016)


I was most amazed this morning when my new sewing machine arrived. I didn’t realise that it would come with a veritable treasure trove of extra goodies, like scissors and a big box of sewing thread! Thank you so much, you’ve made me very happy! I can’t wait to try the machine.

My trusted Elna that I’ve been sewing with for ±26 years finally died … making me very sad, more so because my dad bought it for me. He died in 2004 and it was one of the wonderful things I had that always reminded me of him. But you’ve done a lot to make me feel better.
Thank you!
Kind regards

E.W. Derbyshire (2nd August 2016)   Product purchased: Janome TXL607

This was a present; the box of reels and accessories really added sparkle to the present experience; packed really well. Janome dks100 special edition works straight out of the box, so simple to use, tuition video helps. One very happy 'sewing bee fan' girl friend- thank you. Packed well and arrived on time. Well done.

C.F. Herts (30th July 2016)   Product purchased: Janome DKS100 SPECIAL EDITION

I ordered my machine (Janome DKS100) Wednesday morning and it arrived Thursday. I was kept informed about the delivery and given options to change date or for it to be placed in a safe place if I was out. I am SO pleased with my choice of machine, it does everything I want and more. Very quiet and smooth running. Very easy to use. Very good price, and lots of extras included for free. The machine also comes with a 5 year guarantee.

K.W. Yorks (30th July 2016)   Product purchased: Janome DKS100

Hi Russell, I just wanted to say how impressed I have been with the service your company gave me when I had problems with my sewing machine. Thanks to you all.
With kind regards,

J. H. Kent (24th July 2016)

perfect stitch using either single or twin needle,very fast ,so would be ideal for true overlockers, would really recommend this machine,pricey but you get what you pay for, excellence

C.A. Suffolk (24th July 2016)   Product purchased: Baby Lock Eclipse 2 (BLE1DX-2)

I received PE Design 10 yesterday as promised. I would like to say a very big thank you, your service has been exceptional and I have and will continue to pass your company name on to my friends, not to mention my embroidery groups on Facebook. I hope they will do business with you.

N.V. Conwy (22nd July 2016)   Product purchased: Brother Innov-Is XV

Cannot fault the speed with which my Janome Overlocker was dispatched and delivered. It was ordered on Monday afternoon and was sitting on my sewing table by 12.30pm the following day. That really is express delivery! I've had a little play with it and neatened the bottom edges of three tops ready for hemming. Couldn't believe how quick it was, considering I've never used one before. I love it already! And like many reviews I've read, I don't know why I waited so long to get one.

Thanks Sewing Macines Direct. I will recommend you with pleasure.

L.N. East Yorks (19th July 2016)   Product purchased: Janome 8002DX

Week ago i ordered and today got it (i live in finland). Very fast delivery. Also, free gifts were great bonus. I instantly tried my new sewing machine and were suprised as easy it was. I have never heard this brand before , now im very happy that i trusted to try new kind of machine. Its very silent and did exellent seam with double needle. I have had very much troubles with my singer heavy duty (its new, just bought it couple months a go)& double needels so you can guess how happy i am now. I think that my next overlocker will be same brand......overall im happy with my new sewing machine

S. S. Finland (12th July 2016)   Product purchased: Frister & Rossmann QE681C

The Frister Rossmann QE681C machine is just perfect. So smooth easy to use,quiet,responsive. Does everything that I want it to do. Extremely easy to use. So extremely pleased with the machine,very speedy delivery and the service received. THANK YOU VERY MUCH

J.S. Somerset (9th July 2016)   Product purchased: Frister & Rossmann QE681C

Hi Russell,

Thank you so much...received the sewing machine for my daughter, so hidden it away for her birthday...thanks again for the fantastic service, this is the third sewing machine I have bought from you and the service is always the same each time... First class!
Kind Regards

G.S. Flintshire (5th July 2016)   Product purchased: Pfaff Smarter 160S

Highly Recommended
Certainly the best price for Frister & Rossmann Jaguar 234DF Knitlock. Overlocker. I have owned Frister and Rossman sewing machines and overlockers before and needed to upgrade my previous (20 years old) F&R overlocker. The Jaguar 234DF is superb and has proved its worth immediately. Lots of new facilities on this very robust machine which is easy to thread and use. Sewing Machines Direct offer the best prices and VERY quick delivery together with extended warranty and attractively priced accessories. Highly Recommended

M.H. Devon (25th June 2016)   Product purchased: Frister & Rossmann Jaguar 234DF Knitlock

After a phenomenal amount of research I took the plunge and ordered the ELNA 6200 sewing machine for my wife. She has been an unhappy sewing machine user for 30 years and I was fed up of reassembling spool holders and contending with wobbly tensioners and dodgy stitches. SMD had the very best price on line for this machine and although it was theoretically an ex demo machine it looked brand new. It arrived almost as soon as I placed the order and was easy to track en route. Russell has supported me tirelessly since the machine arrived and I am grateful for his expertise and sense of humour. I bought several additional feet and wholeheartedly recommend the quilting foot and the feeder foot. I was signed off from work and have spent an hour or so a day over the last two weeks learning how to use the machine. As a complete novice I found it very very straightforward and after I had mastered the auto-threader there was no looking back Until I put a needle through it a few days ago.. spare on its way as I write, thanks Russell. Unless you want to do complex embroidery this machine is great. Easy to control, adjust and it runs very smoothly. I have just finished a baby quilt using the quilting tools and the various stiches. Ten days ago I couldn't have told you what satin stich or darning stich were, now I can sew on applique using both. I love the control in needle down and the single stitch from the pedal. I went around some complicated shapes slowly but surely through 4 layers of fabric. Lovely lovely machine, seems indestructible if used correctly and is easy to unjam, unclog or fix if you are stupid enough to try free quilting with the dogs down..... Russell, what can I say.... Thanks. My wife was speechless when I gave her a baby quilt for her birthday yesterday. Great company, great service, approachable team and best price I could find anywhere including delivery by some margin. Buy with confidence. All other companies can only aspire to this level of service!

J.W. West Lothian (21st June 2016)   Product purchased: Elna 6200

I ordered my new Janome 2200 xt on line and it arrived free post less than 24 hours later. I unpacked it straight the way and found it easy to use. I have not used a sewing machine for over 35 years so I was delighted and I have already made myself a drawstring bag. This could be the start of an exciting new craft for me. I am delighted.

V.C. Leicestershire (17th June 2016)   Product purchased: Janome 2200XT